Softscribe® Inc. practices true public relations, not just publicity, for technology companies throughout the United States and internationally that target the US government, healthcare and hospitality markets. For our clients we have delivered:
- New product launch marketing strategy and support.
- Accurately targeted CustomerYieldSM story campaigns for generating sales momentum.
- Corporate rebranding support after significant growth through acquisitions.
- WebScribe® programs, web content writing.
- KeywordCapitalSM keyword phrase research for search engine marketing.
- Tradeshow strategy and support.
- New company introductions into the US government and hospitality markets.
- Corporate purchase positioning support resulting in two company acquisitions, one for $30 million.
- Increased sales 25% per year for several clients.
Advantages of Public Relations
We excel at helping technology companies use public relations to answer in clear, relevant, easy to absorb language the central questions stakeholders ask: "who are you, what do you do, and why should I care?" In the process we unify often fragmented corporate messaging. We then deploy effective new messaging through aggressive media relations and a steady stream of search engine optimized message-rich news releases, CustomerYieldSM customer stories, viewpoints, and white papers. The relationships we build with key editors, analysts and influencers create tracks for your strategic messaging. The result: consistent and high level media coverage that delivers a measurable return on your public relations investment. Please contact us to learn more or to schedule a marketing analysis.
