Posts tagged as:

information technology companies

How to Go Mobile – Tips from Razorfish, Yahoo, Bing and Google

April 7, 2011

Thanks to SEMPO Atlanta for recently hosting a meeting on Mobile Search at Google’s splashy Atlanta midtown offices. Here are main takeaways from the pros that can help you go mobile in your marketing and search. How to Start in Mobile?  ”Focus on: – What consumer insight you are addressing. – What is the core [...]

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How to Make LinkedIn a Business Producer

March 24, 2011

We noticed an increase in referrals from LinkedIn across our B2B and B2G client portfolio. That’s one reason I am delighted to announce our joint venture with our friend and colleague, JD Gershbein and Owlish Communications. For more wisdom, read on. Softscribe Inc. has formed a joint venture with Owlish Communications™, a firm that specializes [...]

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How to Value Your B2B Customers

February 11, 2011

Did you know that in a recent survey of 100,000 consumers, the majority said social media does not make them feel valued by a brand they prefer? “Most people still want to connect with brands through more traditional methods, such as email, company websites or word-of-mouth,” said the findings. In B2B, how do we let [...]

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How to Win Friends and Drive Sales with a Twitter Power Strategy

January 17, 2011

 Good news. If you are in B2B sales and too busy to use the microblogging site, Twitter – its huge benefits now out weigh the effort.  Benefits: Tech tools like HootSuite and Twimailer save you time. Tweets with your company name and a keyword in it automatically alert prospects searching online for you, or competitors, [...]

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