Services

Content Marketing Services: It is all Converging.

Softscribe® Inc. leverages over 12 years of proven experience, domain expertise and fresh, client-tailored content marketing and public relations programs that apply SEO and social media to achieve our clients’ business goals.

We help technology companies targeting the green hospitality, multifamily housing, government  and related markets to drive sales.

We do this with an emphasis on relationships and our customized blend of content marketing programs.

Our clients include leading technology and service companies that are best-of-class in their fields.  We would like to help you, too. For more information please email julie(at)softscribeinc.com, mbs(at)softscribeinc.com, or call 404.256.5512.

Public relations is the organizing principle we use to leverage converging marketing disciplines,  and our strategies are a very targeted mix that could include:
For the Hospitality, Multifamily Housing, Government and Related Markets:

  • Banner Ads
  • BloggerLink program
  • Content, search engine optimized
  • CustomerYield SM program for customer stories
  • Distribution: Internet and social media
  • Editorial liaison:  We know our editors’ families.
  • eNewsletters: Design, content, distribution
  • html anything
  • KeywordCapital® keyword research
  • Landing Pages
  • LinkedIn profile writing
  • Messaging
  • Measurement
  • Public relations and Content Marketing Plan
  • Search engine optimization: Organic and PPC
  • Social media campaigns
  • Strategy
  • Videos: Scripting, video shoot oversight, distribution to video channels
  • Website design



Sample Video Email Snack: Twitter – Are Your Customers There Without You?

  • WebScribe® website writing and optimization for greater search engine visibility
  • Writing, always optimized: LinkedIn profiles, press releases, viewpoints, white papers, collateral, customer stories, tweets, blog posts (first drafts only), speeches and more.

In addition to the above, added elements for the Green Government Market include:

  • Business development
  • Events
  • Market Research
    • Client needs analysis
    • Competitive analysis
    • Editorial analysis
    • Government market analysis
  • Sales Support
  • Situation analysis
  • Training