Services

Digital Marketing Services: It is all Converging.

Softscribe Inc. leverages over ten years of proven experience, domain expertise and fresh, client-tailored digital marketing and public relations programs that apply SEO and social media to achieve our clients’ business goals. We help technology companies targeting the green tourism + hospitality, green government and related markets to drive sales. We do this with an emphasis on relationships and our customized blend of digital marketing programs. Our best-in-class clients include Activision.TV, Aptech Computer Systems, Inc., Cendyn, Gold Key Solutions, Flyte Systems, Hawaiian Mahogany, hotel SystemsPro, Ilan Lael Foundation, NORTHWIND Maestro-PMS, The Rainmaker Group, SRA International and many other leading technology and service companies.  We would like to help you, too. For more information please email julie@softscribeinc.com, mbs@softscribeinc.com, or call 404.256.5512.

Public relations is the organizing principle we use to leverage converging marketing disciplines,  and our strategies are a very targeted mix that could include:
For the Green Hospitality, Green Government and Related Markets:

  • Banner Ads
  • BloggerLink program
  • Content, search engine optimized
  • CustomerYield SM program for customer stories
  • Distribution: Internet and social media
  • Editorial liaison:  We know our editors’ families.
  • eNewsletters: Design, content, distribution
  • html anything
  • KeywordCapital® keyword research
  • Landing Pages
  • Messaging
  • Measurement
  • Public relations and Digital Marketing Plan
  • Social media
  • Strategy
  • Videos: Scripting, video shoot oversight, distribution to video channels


Sample Video Email Snack: Twitter – Are Your Customers There Without You?

  • WebScribe® website writing and optimization for greater search engine visibility
  • Writing, always optimized: press releases, viewpoints, white papers, collateral, customer stories, tweets, blog posts (first drafts only), speeches and more.

 

In addition to the above, added elements for the Green Government Market include:

  • Business development
  • Events
  • Market Research
    • Client needs analysis
    • Competitive analysis
    • Editorial analysis
    • Government market analysis
  • Sales Support
  • Situation analysis
  • Training