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Concord Hospitality Positions for Future Growth
July 28, 2016
Concord Hospitality increases its portfolio size yearly providing excellent service and profitable results to ownerships. The company operates a portfolio of more than 90 properties that include Marriott, Starwood, Hyatt, Choice, IHG, and Hilton brands. In 2015 Concord implemented a new data analysis, budgeting and hotel forecasting system to support its continued growth strategy.
Softscribe brings ideas and strategic thinking to our public relations efforts. The positive effects are tangible: increasing brand awareness and increasing energy in the sales teams.
I just wanted to share some great results from our recent press release—we garnered 7 leads – 5 good ones—right after that press release hit! All were impressed! Thanks for all you do!
Softscribe helped us identify our core positioning and then increased our exposure in the industry through meaningful customer stories and press releases. Our public relations momentum has resulted in a 30% increase in hits on our website, which brings us more qualified customers.
Softscribe Inc. became an integral part of our PR and marketing efforts. Their guidance helped us focus our efforts and their expertise led us to experience immediate benefits.