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Four Points by Sheraton Boston Logan Airport Hotel Gives Guests Real-Time Airline Flight Schedules
August 23, 2016
More than 80 percent of the guests staying at the Four Points by Sheraton Boston Logan Airport hotel travel through nearby Logan International Airport. General Manager, Michael Buddemeyer wanted to provide his traveling guests with an amenity they would value. “I previously opened a Hilton Garden Inn airport property that had a flight information display called FlyteBoard. It was a great amenity. When we purchased our Four Points by Sheraton at Boston Logan I wanted to give our guests the same convenience of knowing their flight status before they left the hotel.”
Softscribe brings ideas and strategic thinking to our public relations efforts. The positive effects are tangible: increasing brand awareness and increasing energy in the sales teams.
I just wanted to share some great results from our recent press release—we garnered 7 leads – 5 good ones—right after that press release hit! All were impressed! Thanks for all you do!
Softscribe helped us identify our core positioning and then increased our exposure in the industry through meaningful customer stories and press releases. Our public relations momentum has resulted in a 30% increase in hits on our website, which brings us more qualified customers.
Softscribe Inc. became an integral part of our PR and marketing efforts. Their guidance helped us focus our efforts and their expertise led us to experience immediate benefits.