From the category archives:

Video

How to use digital media to inspire – the Navy Way

November 16, 2010

Softscribe keeps current on Department of Defense and military trends for government clients by tracking a number of military news sources, including armed forces blogs. A recent post and video by Military Times ScoopDeck reporter David Larter carried a digital message from the female Sailors aboard the USS Ronald Reagan (CVN-76) that inspires a sense [...]

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How to SEO Your Video for More Sales Engagement: Part III – “Video World” Series

October 18, 2010

In my third blog post on the digital wave for strategic communications, I will focus on how to help search engines find your videos while you sleep, to increase sales engagement. Part I of the Video World series covered “How to Use Videos to Stay Relevant.” Part II discussed “Five Best Practices to Create a [...]

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Five Best Practices to Create a Successful Video: Part II – “Video World” Series

August 4, 2010

As the world continues to ride the digital wave, video has emerged as the dominant trend. Video is a valuable tool hoteliers and government agency staffers can use to stimulate minds and accomplish goals. Part I of the series covered “How to Use Videos to Stay Relevant.” If you are ready to use video, here [...]

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How to Use Videos to Stay Relevant: Part I -“Video World” Series

July 27, 2010

The world is riding a digital wave. From smart phones to iPads, today’s public is thirsty for the latest technology. People want to be entertained and engaged. How can hoteliers and government agencies stay relevant and ride the digital wave? One word, Video. Video engages users on a level that stimulates the mind and emotions. [...]

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