From the category archives:

SEO

How to SEO Your Video for More Sales Engagement: Part III – “Video World” Series

October 18, 2010

In my third blog post on the digital wave for strategic communications, I will focus on how to help search engines find your videos while you sleep, to increase sales engagement. Part I of the Video World series covered “How to Use Videos to Stay Relevant.” Part II discussed “Five Best Practices to Create a [...]

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How Hotel or Federal Marketing Staff Can Double Sales Engagement in Half the Time

October 4, 2010

I am writing this blog with the paid Scribe SEO WordPress.org plug in, which I learned about at a Search Engine Marketing Professional Organization (SEMPO) event last Friday in Atlanta. Scribe SEO easily guides a normal hotel marketing or government public relations pro  through the optimization of a blog post for search engines. Why is that [...]

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Three Things I Love About the Thesis Theme Framework for WordPress for Hotel and Government Marketing

May 25, 2010

The merits of the Thesis Theme Framework for WordPress are both well-known and well-documented. Many people use is because of a friend’s recommendation or because they saw a popular site they liked. But what about you? What makes the Thesis Theme for WordPress a solid choice for businesses? I’d like to share three compelling reasons [...]

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How to Use Video to Increase Search Engine Traffic – Play the YouTube Game

May 12, 2010

Most search engines do not crawl websites for videos, they crawl video sharing sites, especially YouTube. YouTube has the most videos on the internet, and it is the dominant source for video searches with over 3 billion video searches in March 2010. No other video directory, video search engine, or video sharing site comes close [...]

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