From the category archives:

Hospitality

What Time of Day is Best to Post Your High Quality Messaging?

April 12, 2013

We all spend time and energy to create high quality messages that achieve our companies’ business goals.   Ever wondered what is the best time to post them for stellar results?  If so, here they are, and please note: All times are ET. Tip: We use HootSuite to schedule posts. It frees up your weekends. Twitter. […]

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How to Profit from the Micro + Visual Trend in Messaging

February 14, 2013

Josh Martin is the manager of social media for Arby’s. He’s big on “short, bite-sized bits of content.”

He gave a strategy-rich presentation on mobile and social media at Atlanta’s annual SoCon conference this month, and centered on Website, Messaging, Apps, Ads, and Promotions. Did you know 54% of the world’s brands use Instagram (follow me @Juliesoftscribeinc), which uploads 5 million photos every day? Data shows that photos attract twice the number of Likes on Facebook over text-based status updates.

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