April 12, 2013
We all spend time and energy to create high quality messages that achieve our companies’ business goals. Ever wondered what is the best time to post them for stellar results? If so, here they are, and please note: All times are ET. Tip: We use HootSuite to schedule posts. It frees up your weekends. Twitter. [...]
Read the full article →
January 3, 2013
First published by Adele Revella’s “Buyer Persona Institute Blog,” as “PR Agency Uses Buyer Personas to Simplify Marketing.” Reprinted with permission. “I’m excited to see more marketing agencies among our workshop attendees because by training just one agency to develop actionable buyer personas, we can help many more companies. To get a sense of how [...]
Read the full article →