From the category archives:

Michele Ewing

Five Ways Hotels can Build Relationships with Travelers via Mobile Phones

October 26, 2010

On a recent trip to Washington D.C., I stood in line to ask the hotel concierge about tourism recommendations for my teenage daughter and niece. The concierge was very helpful, but I thought of additional questions after I walked away. I was placed on hold when I tried to call the concierge from my room. [...]

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How to Hire a College Graduate for Your Hotel or Government Marketing Team

June 23, 2010

College graduates can offer new energy and a fresh skill set to your marketing team. Here are tips on how to find and recruit a young, talented professional. 1. Build relationships with faculty. Email faculty to introduce your company and convey your interest in finding talent. Ask about presenting to student groups and attending campus [...]

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Five Tips to Create a Successful Internship Program for Your Hotel or Government Agency

June 8, 2010

With effective planning and training, an internship program can serve as a valuable resource for your hotel or government agency. Internships also provide an opportunity for you to evaluate future employees’ abilities and fit in the company culture. Here are five tips to help you get started. 1. Develop an employer agreement to confirm the [...]

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