From the category archives:

Julie Squires

2 Tech Tools to Help You Save Time and Stay Vacation-Fresh

August 25, 2010

I recently set up a client interview with Josiah Mackenzie of Hotel Marketing Strategies. It was pure pleasure mainly because Josiah gave me online access to his real-time calendar via Tungle.me. This is the kind of little energy saving application that keeps you fresh. Try it out. Speaking of wellness, New York Times technology journalist [...]

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How to Fly: Add Social to Your Hotel eNewsletters

August 11, 2010

Advances in email marketing are made for guest-centric hoteliers. You remember email; that cost effective communications tool which Forrester Research says will “balloon to $2 billion by 2014 — a nearly 11 percent compound annual growth rate.” Chances are you already send targeted eNewsletters to your hotel guest database. But if you do not yet [...]

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How to Use Public Relations to Organize Your Green Hotel Message

July 22, 2010

My friend and colleague Glenn Hasek asked me to guest blog for his Green Lodging News site, which has over 175,000 viewers per month. It is the definitive portal in hospitality and travel for anything green. If you want to get your green hotel message out consistently and to the right channels while keeping your [...]

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What I Saw in the Wings at HITEC 2010

July 15, 2010

  I was I was one of the 4,500 hospitality professionals who attended HITEC  in Orlando in late June, and it was an upbeat experience. My one-word synopsis? Digital. Two of the coolest offerings, though, were not even on the show floor. They were seed ideas in the wings; watch them grow. I liked the Clarabridge [...]

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