From the monthly archives:

June 2010

How to Prepare Your Hotel for PCI Compliance by the July 1, 2010 Deadline

June 24, 2010

Nearly every hotel operator has heard of PCI and some have already complied with its mandated requirements.  But if you run a hotel and still have questions about what PCI involves, this blog post is for you. What is PCI and When is The Deadline? PCI is short for Payment Card Industry, and refers to [...]

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How to Hire a College Graduate for Your Hotel or Government Marketing Team

June 23, 2010

College graduates can offer new energy and a fresh skill set to your marketing team. Here are tips on how to find and recruit a young, talented professional. 1. Build relationships with faculty. Email faculty to introduce your company and convey your interest in finding talent. Ask about presenting to student groups and attending campus [...]

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How to Sell at HITEC – Full booth or empty booth: You decide

June 22, 2010

HITEC is the world’s largest hotel technology tradeshow. The event attracts hundreds of vendors and thousands of hotel tech buyers and influencers. It is the definitive sales opportunity for many suppliers. Vendors who pony up thousands of dollars to fly their teams, equipment, and booths to Orlando for the show (June 22 – 25 ) [...]

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How to Make Your Hotel and Government Marketing Teams Social Media Savvy: It’s del.icio.us

June 17, 2010

If you are a marketing leader, you have signed up for learning – from now on – by drinking from a fire hose. Even more, you may be tasked with keeping your team – and clients – up to speed in a marketing environment that changes daily. There is a tool at your disposal to [...]

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